At every stage of your journey, Metro and dunnhumby are here to support you.

From category analysis and Retail Media to access management, training, and technical support, you have direct access to dedicated experts who can help you make better-informed decisions, unlock greater value from your data, and accelerate the achievement of your business objectives.

Category Management

The Metro Customer Intelligence team provides Category Management expertise, helping CPGs transform shopper and category insights into actionable business decisions. Through analytical support and strategic recommendations, the team helps identify growth opportunities, strengthen category performance, and support fact-based decision making.

📧 supportCI@metro.ca

Media

The Metro Media team partners with CPGs to develop and execute retail media strategies. From campaign planning and activation to performance measurement, the team helps brands connect with shoppers more effectively, optimize media investments, and drive stronger business outcomes.

📧 David.Caine@metro.ca

Contract Management & Access Expansion

As your business evolves, Metro ensures your access remains aligned with your current needs. Whether your organization is considering a change in contract level or requires access to additional levels within the Metro category hierarchy, the Metro team can guide you through the available options and coordinate any necessary updates to your access and reporting capabilities.

📧 claudia.croteau@metro.ca

Training & Technical Support

The dunnhumby team provides expertise on our solutions, helping users maximize value through onboarding, training, product guidance, and technical support. The team is dedicated to ensuring users have the knowledge, resources, and confidence needed to get the most from our platforms.

📧 shopcanada@dunnhumby.com