INFLATION REPORT 2022
Further reading
The dunnhumby Inflation Discovery & Plan
As you’ll have seen in this report, the increased costs throughout the value chain and the growing cost of living are increasing the pressure on customers, but also on retailers.
Customers will be assessing their habits and spending, looking to retailers to help them manage their household budget and deliver to a certain level of value. Retailers will also have to find ways to deal with increased product and operational costs in ways that minimise the impact on their margin. This means two likely outcomes
- If retailers fail to protect their customer at their time of need, customers will have to shop around at competitors’ stores
- If retailers fail to make the right decisions to find savings, margins will be diluted, and longer-term investments may be a challenge
Either way, there is minimal room for error.
Inflation Discovery & Plan enables retailers to identify the priority actions they can take and the key areas to absorb inflation to deliver to the changing needs of their customers, while creating savings to protect their margin.
Get in touch with your local dunnhumby representative for more information.
Methodology and references
The inflationary information in this report covers the months between August and October 2022, and come from a range of sources, including:
- dunnhumby Consumer Pulse survey, September 2022
- Trading Economics (https://tradingeconomics.com/)
- Governmental financial and statistic authorities
The information in this report gives an idea of trends and challenges that retailers and CPGs are experiencing globally. Inflation figures change frequently; please refer to government authorities for the latest information.